Although many have already reviewed the food products made by the company
Magic Spoon, which they label with adjectives: expensive, keto, adult, and cereal. Let me add my fifty dollars worth.
'Expensive' is relative and subject to your
anchoring bias. Comparing a box of Kellogg's Frosted Flakes to a box of Magic Spoon Frosted flavor would be like comparing a Big Mac to a Ribeye steak. Nobody expects a nice cut of beef to cost the same as a sandwich from McDonald's. The reason to spend significantly more for Magic Spoon is because it has nothing high fructose in it, an insignificant amount of cane sugar, and absolutely no grains.
'Keto' has become a marketing word. The ingredients of anything marketed as "keto-friendly" should be scrutinized for bullshittery. In this case, a single serving of Magic Spoon contains: Milk and Whey Proteins, one or more oils from: Coconut/Sunflower/Avacado/Almond/Peanut, Tapioca Flour or Starch,
Allulose, Monk Fruit, Stevia, Chicory Root, Salt, and various Natural Flavors (cinnamon in the Cinnamon; cocoa in the Cocoa; fruit/vegtable juice in the Fruity; turmeric and a trivial amount of sugar in the Salted Caramel; Inulin and a trivial amount of sugar in the Frosted; peanut extract/flour in the Peanut-butter; Honey in the Honey Nut) . . . and, no bullshittery. (I love their use of the term trivial.)
'Adult' is a marketing ploy for parents who feed cheap sugary carbs to their kids but are interested in eating good tasting, healthy, high-quality, food themselves. This should be the only snack-food in your house! To feed Cheerios to your children—because it is 1/4 the price—but buy Magic Spoon for yourself, because it tastes better and contains a negligible amount of carbs is child abuse. I think you should stop encouraging your kids to become diabetic. Insulin (the hormone, with an 's') is very expensive, whereas inulin (without the 's', a dietary fiber from Chicory Root) is not expensive.
'Cereal'
—in describing this snack-food
—is a form of
antimony (bullshittery). Someone in the marketing department convinced the creators that since it looks like a whole-grain breakfast food and tastes better than all of them, then it must be labelled one, and the people in charge at Magic Spoon compromised and agreed to put the convoluted phrase 'grain-free cereal' on their boxes. Yea. And the dehydrated water in my lungs is what currently keeps me alive. I wish they were forward-thinking enough to use the term 'tooth-sized crunchy protein doughnuts'.
Someone in Magic Spoon's marketing department deserves commendation, however. They let you order any 4-pack from their current inventory of flavors (which varies and changes, obviously) and today that was a choice from Fruity, Blueberry, Peanut Butter, Frosted, and Cinnamon. Then. After you've finished submitting your order, shipment, and payment, they close with: 'Would you like to include a box of Honey Nut and a box of Salted Caramel to your order?' I had to smile at the audacity of hiding those flavors until I was almost out the door! I call it the (effective)
in for a penny - in for a Ulysses S. Grant, marketing scheme.
Final point, there are some free shipping or 10% off codes available out there. I recommend a quick scan of the webs (I got mine from Wisecrack on YouTube) and treat your family to a trial taste with a 100% money-back guarantee (and, who does that? . . a company, confident in their products, that's who.)
other recommendations:
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